The Icarus Deception: How High Will You Fly By Seth Godin will take you to a remarkable journey. Bad marketing hurts everyone, so thank goodness we have Seth! What I have learned in “Seth School” over the years is to be different, be amazing, be proud of what we are producing every day. But mostly that there will be a Dip and not to start unless I plan to go all the way.
What To Say When You Talk To Your Self: Powerful New Techniques By Shad Helmstetter eBook explain how our thoughts affect our beliefs, attitudes, emotions, and behaviors. Shad Helmstetter compares the brain to a computer and says whatever we feed it (our thoughts) determines what we experience in our lives.
The Goal is about science and education. I believe that these two words have been abused to the extent that their original meanings have been lost in a fog of too much respect and mystery. Science for me, and for the vast majority of respectable scientists, is not about the secrets of nature or even about truths
That The BOX: How the Shipping Container Made the World Smaller by Marc Levinson came to be is a tribute to the work of the many dedicated archivists and librarians who helped me identify extant materials in collections that researchers rarely look at, as well as to private individuals who combed their own files for important records.