The Icarus Deception: How High Will You Fly By Seth Godin

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The Icarus Deception: How High Will You Fly By Seth Godin will take you to a remarkable journey. Bad marketing hurts everyone, so thank goodness we have Seth! What I have learned in “Seth School” over the years is to be different, be amazing, be proud of what we are producing every day. But mostly that there will be a Dip and not to start unless I plan to go all the way.